The way usability specialists are commonly involved in projects proves not to be adequate in some cases, but the needs are HUGE, and the architectural approach to interface design can really fullfill them. Here is how interface architecture should find its way accross the development process of a web service, a software or a device:

Everybody is talking about experience, or user experience, and, really, this is where we go.
Let’s make a simple analogy with the real world: we know that different buildings serving the same purpose, may (hopefully) offer various architectural experiences. Le Louvre doesn’t offer the same experience to its visitors than the Guggenheim Museum. Both are museums, [...]